Tag Archives: marketing

Kampala, Uganda | THE INDEPENDENT | Evolve Group Africa, a prominent brand marketing and communications firm, hosted its inaugural Women in Marketing Summit & Honors on Thursday, July 24th, 2025. This “suits-and-sneakers”-themed event, held at the Kampala Serena Hotel, gathered marketing trailblazers, thought leaders, and change-makers to share insights, celebrate …

Kampala, Uganda | THE INDEPENDENT | Evolve Group Africa is set to host the first-ever Women in Marketing Summit & Honors 2025. This landmark event aims to bring together leading figures in the marketing industry to celebrate and empower women. Scheduled for Thursday, July 24, 2025, at the Turaco Hall, …

Kampala, Uganda | THE INDEPENDENT | Uganda’s marketing and branding landscape is set for a major transformation with the announcement of the inaugural Datamine ASC Summit 2025. This high-level gathering, designed to redefine brand strategy through emotional connection, cultural storytelling, and authenticity, will take place on Friday, June 27, 2025, …

Kampala, Uganda | THE INDEPENDENT | Leading events organizer Evolve Africa has released its annual Uganda Marketing Excellence Awards (UMEAS) 2023 report, offering a data-driven analysis of the Ugandan marketing landscape. This report, presented as a valuable resource for marketers, strategists, and decision-makers, delves into the “why” behind successful campaigns …

Paris, France | Xinhua | The French National Assembly and the French Senate have adopted a bill to regulate influencer marketing on social media, local media reported Friday. The bill prohibits the influencers from promoting adulterated products, conducting scams or fraud on social media. The influencers are also obliged to label …

Kampala, Uganda | THE INDEPENDENT | Hoteliers in Uganda are set to focus on online marketing and training to boost customer experience and hit huge profits in the year 2023, Jean Byamugisha the Chief Executive Director of the Uganda Hotel Owner’s Association has said. Byamugisha says that 2023 is gearing up …

Kampala, Uganda | THE INDEPENDENT | There is a need to clamp down on the formula milk industry’s marketing tactics which are exploitative, according to a new three-paper series published in The Lancet. The paper points out industry influence which includes lobbying against vital breastfeeding support measures as one of the …

Kampala, Uganda | THE INDEPENDENT | Members of Parliament have expressed fear that government’s flag ship programme, the Parish Development Model (PDM) is likely to fail because most parishes are not yet prepared. MPs said that although the programme is inclined towards agricultural production and marketing, many parishes lack key infrastructure like …

Kampala, Uganda | THE INDEPENDENT | Uganda Marketers Society (UMS) has come out with a plan to advance the country’s marketing practices towards world-class standards, by tapping the worldwide network that the Chartered Institute of Marketing (CIM) has. Officials of UMS and CIM on Tuesday signed a MoU (Memorandum of Understanding) for …

  This year, 2020 has seen the advertising world change quite a number of things. Indeed, business has not been as usual COMMENT | FRANK MUTHUSI  |  What should we say? How should we say it? When should we say it? Which channels should we use to say it? These are …