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The campaign will highlight critical minerals, investment opportunities, ESG standards
Kampala, Uganda | Ian Katusiime | The Uganda Chamber of Mines and Petroleum (UCMP) has launched the inaugural “30 Days of Mining” media campaign, aligned with its core mandate of information gathering and dissemination to accelerate the growth of the extractive sector.
Running under the theme “Leveraging Critical Minerals for Sustainable Development and Economic Transformation,” the campaign will continue until September 30. This campaign precedes the 13th Annual Mineral Wealth Conference, set for October 1-2 at Kampala Serena Hotel, with the Ministry of Energy and Mineral Development as a partner.
The primary goal of the “30 Days of Mining” campaign is to showcase Uganda’s mineral wealth, emphasizing diversity, equity, and inclusion in the mining sector. The campaign will highlight critical minerals, investment opportunities, traceability, Environmental, Social, and Governance (ESG) standards, digitization, and climate change mitigation.
Throughout the 30 days, the Chamber will collaborate with the Ministry of Energy and Mineral Development, private sector entities, and development partners to educate, engage, and inspire stakeholders to explore Uganda’s mineral potential, focusing on promoting sustainable mining practices.
The campaign will be featured across both traditional and digital media platforms under the hashtag #30DaysofMining, utilizing talk shows, face-to-face engagements, social media interactions, and more.
It will explore Uganda’s mineral sector potential, addressing broader issues such as the legal and policy framework, investment opportunities and challenges, gender and youth inclusion, the artisanal mining landscape, mineral traceability initiatives, technology and innovations, sustainability efforts, community engagement, and more.
